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Tuesday, January 17, 2012
Hey guys, we’ve talked a lot on the blog about how to style INDi women’s jeans but we haven’t given you much help. Today we’re going to change that—we’ve talked about what raw denim is and how to care for it before—but we’ve never really discussed how to actually wear it. At INDi we make it easy, in addition to our regular blue raw denim we also now carry raw denim in a black wash. Both of these fabrics will wear to your lifestyle and become even more unique to you. We decided to make this simple by taking some real street style inspiration. Whether you choose to pair your raw denim with a blazer and nice shoes for a more formal look or layer with a utility jacket and a beanie, raw denim is an easy statement maker for any outfit.

Look 1, Look 2, Look 3
So these were our thoughts on raw denim, how would you choose to style them?
posted by: Bonnie Coombs on January 17, 2012 at 4:50 pm
filed under:Trend AlertDenim 101
TAGS:
raw denim,
slim denim,
men's jeans
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Wednesday, January 11, 2012
New Year’s day has come and gone and, by this time, you’re probably already tiring of your resolutions. To keep you on target we thought we’d have some fun with denim plus common resolutions. Whether you promised yourself you’d dress up for work, volunteer, spend more time outside, or finally get the hot body you’ve always dreamed of here’s some style ideas to keep you on track well into 2012.
Dressing Up for Work
Dressing up for work doesn’t have to be hard, just keep a couple classic staples on hand. For work we like a fitted blazer, round-toe pumps and trouser jeans (here in our Kezar black wash) to add a little polish to our day.

Volunteering
When you volunteer you want comfort and to not worry about making a mess. That’s why distressed skinny jeans are the easiest and most practical route to take. Pair them with a dark t-shirt and sensible flats and you’ll be all set to help out.

Outdoor Exercise
So you want to spend more time outdoors. Modern jeans are made with so much stretch, and have such an ability to maintain their shape, that they make a comfortable option for a cold day. Wear them hiking with some sturdy (but cute) boots and a warm top for a fashionable boost to your resolution.

Look Your Best Ever
And (probably) the most common resolution? To finally get the body you’ve always wanted. Since wearing clothes that are too small or too big can make you look up to 10 lbs heavier, INDi custom jeans can help you cheat with this one. By wearing jeans that fit your unique shape you ensure that you’re showing off only your best attributes.

So remember to have fun with whatever resolutions you’ve promised to keep this year, it’ll make them easier!
posted by: Bonnie Coombs on January 11, 2012 at 12:23 pm
filed under:Denim inspiration
TAGS:
skinny jeans,
trouser jeans,
grey jeans
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Thursday, January 5, 2012
It’s back to the grind for most of us and already, we’re getting nostalgic about 2011’s denim trends that featured a whole new spectrum of hues and silhouettes. Last year was particularly fun for denim enthusiasts; previous trends were back in circulation and inventive one-of-a kind washes became hits. Here, we’ve compiled a list of our favorites trends from 2011 that we see carrying on into 2012.
Colored Jeans—Are you sick wearing the same old blue jeans? Colored jeans that came in every shade were a huge hit last year. We suggest pairing yours with true basics to highlight the bold look of your jeans.
Photo Credit Lookbook
Grey Jeans—Last year, we introduced our custom grey jeans and celebrities from Kate Moss to Hallie Berry have also been seen rocking the hue. Great with black and white in the winter, these jeans will easily transition into spring with some pastel colored tops.
Photo Credit Denim Blog
Flare Jeans—These 70s styles bottoms continued to make a huge comeback! The high-waist is flattering so tuck in your top and wear some heels to highlight the leg lengthening effect of these jeans.
Photo Credit Lookbook and Denim Blog So what was your favorite trend of 2011? Weigh in and post a comment below!
posted by: Eunice Tanos on January 5, 2012 at 9:00 am
filed under:Happenings at INDiDenim inspirationDenim 101
TAGS:
high waisted jeans,
flare jeans,
colored jeans,
grey jeans
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Friday, December 30, 2011
New Year’s Eve is upon us! With the excitement of a fresh start and the anticipation of a perfect celebration, we can’t help but a create a mood board of the things we look forward to when the official countdown begins. Looking back at INDi, we were most excited about unveiling our brand new website . Consequently, we decided to up our ante on the denim blog (if you haven’t noticed) to expand our lifestyle content. We wanted to give our readers ideas and posts beyond the average denim talk. For instance, if you need a little inspiration this New Year’s Eve, then check out DIY Champagne Glitter Glasses, New Year’s Resolution Coasters, creative jello shots, or glitter manicures. Check out the rest below and lets not forget, have a Happy New Year—from all of us here at INDi
posted by: Eunice Tanos on December 30, 2011 at 9:43 am
filed under:lifestyle
TAGS:
indi
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Tuesday, December 27, 2011
INDi caught up with San Francisco bartender, Jessica Smyth, to find out what she’ll be mixing up behind the bar at SoMa bar Zaré at Flytrap this New Year’s Eve. Her drink of choice? The ‘Eureka’, based loosely on the classic ‘Gold Rush’ cocktail, is a stiff drink that contains tequila, elderflower liqueur, green chartreuse and, the appropriately festive, splash of champagne. This pairing makes for a delicious smoky, floral drink, not too sweet but with enough kick to get you into the celebratory mood. And the perfect final touch? Rim the glass with edible gold glitter to make the drink gold rush (and New Year’s Eve) worthy. Jessica generously shared her recipe with us – so get out your champagne flutes—here’s a cocktail perfect for celebrating the start of 2012!

posted by: Bonnie Coombs on December 27, 2011 at 4:14 pm
filed under:lifestyle
TAGS:
custom,
diy
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Thursday, December 22, 2011
We’re hoping that at this point in the holiday season, you’ve checked off most (if not all) the people on your gift list. Now that you’ve got the gifts all good to go, the next step is to wrap them. We were a little inspired by our DIY post last week so we decided to make our own DIY holiday wrapping paper that’s worthy enough to be wrapped around your handpicked presents. Follow the steps below; see how quick and easy it is to make a truly unique gift inside and out.
Gather wrapping materials—the wrapping paper, box for your gift, scissors, rubber block stamps, ink pad, tape, and set them in a clear a large, flat surface.
First, measure out how much paper to cut by rolling out your paper and placing the box in the center of it. Bring the paper up one side and over the top of the box, all the way to the opposite edge. Estimating how much additional paper you’ll need to cover the side of the box that’s not yet covered, cut the paper.
Second, center the box on the paper. Bring one side of the paper up the side and halfway across the top; fasten it in place with tape. Repeat the same for the second side of paper, making sure that its up and over the first.
Third, apply a light layer of ink to the face of your stamp and stamp the surface of the wrapping paper, continue until you have the entire box covered
Finish up wrapping by folding down the top flap onto the side of the box, creating two little wings at each side. Fold down the wings and fasten it in place with tape. Set your box on end, with the side you just worked on facing down, and repeat on the opposite end. Decorate and add a festive ribbon!
posted by: Eunice Tanos on December 22, 2011 at 11:19 am
filed under:lifestyle
TAGS:
custom, dyi
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Tuesday, December 20, 2011
Recently there has been a lot of discussion in our office about what we would love to receive this holiday season. For the most part there were a lot of shoes and clothes on the list (we do work for a fashion brand!), but some of us were slightly more practical, choosing kitchen appliances, cookbooks, and sunscreen. And of course, since this is a wish list, we had to add in the pony that none of us ever received as a child. So here’s a little peek at what we’re hoping to unwrap, but what are you looking forward too?

posted by: Bonnie Coombs on December 20, 2011 at 8:12 am
filed under:lifestyleMisc Musings
TAGS:
indi team
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Wednesday, December 14, 2011
When INDi added white denim to our product offering just in time for summer, I immediately picked out a style. I ordered a pair of white flares and they were perfect for the versatile climate we have here in the Bay Area. But then, the inevitable happened, I accidentally washed them with some darker clothes and they got dye stains on them. At first I figured all was lost but then it occurred to me – colored jeans are in – why not dye them since they fit so well? After reading the various dye packages at the local craft store I became convinced that even I was crafty enough for this project. And it couldn’t have been easier! This method was so simple in fact that I’m already thinking of more things to dye!
Step 1
Follow the specific directions on the dye you choose but the general method involves adding the dye to very hot water in your bath tub or sink. I chose my sink since I figured the stainless steel and dark counters would be easier to clean up if I made a mess.
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Step 2
Add the wet jeans to dye bath and stir them around to make sure the dye penetrates evenly. Make sure to wear gloves so your hands don’t end up matching your pants. Stir continuously. WARNING: The water is hot – I used an old wooden spoon so I wouldn’t burn myself! |  |
Step 3
Leave the jeans in the dye bath for at least 30-50 minutes. Again consult your specific dye for more accurate timing, but a general rule of thumb is the longer the jeans sit in the dye the darker the color will be. |  |
Step 4
Drain the sink and rinse jeans in warm water until the water runs clear. Then machine-wash them by themselves on regular cycle to remove the rest of excess. Dry normally and get ready to wear your brand new colored jeans out on the town! |  |
posted by: Bonnie Coombs on December 14, 2011 at 2:50 pm
filed under:lifestyleDenim 101
TAGS:
how to,
white jeans,
flare jeans
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